Tag Archives: Companies

2.6 billion. That’s the total number of people on Facebook today. This also means you get direct access to 2.6 billion people on a single platform. So why not make the most of this opportunity and use Facebook to market your products and services for generating leads and driving sales? …

Research shows Google Ads produces 3.5 billion interactions each day, and a 700 percent return on investment for advertisers. If you’re an advertiser, Google AdWords still generates a lot of revenue. The downside is the fact that many companies aren’t able to give their accounts the attention it needs to perform.  If …

Imagine this… Your website is ranked for every keyword you can think of. You are getting enormous levels of organic traffic… Full of enthusiasm, you rush to your sales manager to check the sales status. And your jaw drops seeing you’ve got little to none sales from all of that …

Local search has exploded. Research from Think with Google, says local searches with the qualifier “near me” have grown by 150 percent faster than other local search queries. There’s been a 500 percent increase in “near me” mobile searches and a 900 percent increase in “near me today/tonight” searches. When …

According to Smart Insights, 49 percent of organizations don’t have a clearly defined digital strategy.  Choosing the right digital strategy for your business is essential. Experience helps you sift through what to do differently, what not to do, and where to focus your energy. Having a fresh perspective from an …

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. There are many touchpoints along the customer journey. The transaction is of course one of the most important, if not the most important. So, the way in which you …

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Anywhere you find a cube of sugar in the open, you’ll find ants.  Today, the SEO service providers’ industry, valued over $65 billion, is like a cube of sugar. …

Paid advertising offers a 200% ROI. So for every dollar you spend, you get two dollars in return. It’s no surprise that nearly 80% of marketers consider PPC profitable and beneficial for their businesses.  But it’s not as easy as throwing ads up, seeing what sticks, and hoping people buy …

Digital marketing covers everything from SEO and content marketing to email campaigns, social media strategy, and video marketing too.  With new digital marketing companies popping up left and right offering a bit of everything (and truly speaking to no one), it’s no surprise you’re having a hard time finding the …

The plush global hotel brands favored by international business executives have been hit hardest by Covid-19, and will likely take longest to recover. Some may even have to rethink how they make money.