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Tag Archives: Inbound

Traditional Marketing vs. Inbound Marketing: Why You Should Make the Switch

Are you currently implementing traditional marketing (outbound marketing)? Looking to switch to inbound marketing? 86% of the people skip TV ads, and 46% ignore direct mail, both of which fall into the category of traditional marketing.  Inbound marketing can help to improve engagement levels and double the return of investment …

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Inbound vs Outbound Marketing – Which Is More Effective?

This post was originally written by Zhiyuan and published on Sep 23, 2015. It was most recently updated on Jan 9, 2020. Inbound and Outbound Marketing – Which Is More Effective? If you’re running a business or a marketer, you’ve probably heard of the terms “inbound marketing” and “outbound marketing”. …

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How to go Inbound With Your Email Marketing Strategy?

An Email Marketing Guide – Going Inbound with Email Marketing Strategy Marketing has evolved and become more dynamic with time. We can attribute this to technology trends as well as the growing awareness among the customers. Email marketing happens to be one of the most strategic ways to communicate with …

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