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Tag Archives: Marketing

How to Do Niche Marketing For Tiny Audiences

Are you in a crowded industry and can’t seem to stand out? Does your brand operate in a niche with a small audience? If you answered yes to one of those questions, then you know reaching your target audience is no walk in the park. That’s exactly why you must …

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Why Presentation Skills Are Important in Marketing

What does it take to be a successful marketer? Turns out we don’t have to guess because someone’s already done the research. Fractl used IBM’s Watson Personality Insights API from 2019 to pick out the key traits and characteristics of 20 of the world’s most prominent marketing leaders (I even …

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Etleap (YC W13) Is Hiring VP of Product Marketing

VP of Product Marketing We are looking for a product marketer with previous top-down product marketing experience from a startup who is ready to step up and lead product marketing at Etleap. About Etleap Etleap’s mission is to transform the way businesses drive analytics projects. We started Etleap out of …

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An Introduction to Pay-Per-Click (PPC) Paid Marketing

992532_An Introduction to Pay-Per-Click (PPC) Paid Marketing_031721 Your brand has the power to reach millions of people around the world, and it only takes a few minutes to do. The power of pay-per-click (PPC) marketing is incredible, with a huge reach and the ability to target specific audiences. How can …

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25 Social Media Tools That Experts Use to Streamline Their Marketing

With more than 3.6 billion social media users worldwide, social media marketing cannot be ignored. Savvy marketers know social media is a vital part of every marketing campaign. For businesses, every social media platform is an opportunity to engage with their target audience. Even marketing stars know that strategizing and …

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A Beginner’s Guide to Successful Email Marketing

Is email marketing dead? With all the talk of video, artificial intelligence, virtual reality, and chatbots, it sometimes seems like email is long past its prime. But if you think email is dead, you’re missing out on the real metrics. The truth? Email marketing is still going strong and is …

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Solugen (YC W17) is hiring a director of marketing

Article URL: https://www.workatastartup.com/jobs/42586 Comments URL: https://news.ycombinator.com/item?id=26379723 Points: 1 # Comments: 0

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What is Geofencing Marketing?

Imagine you’re walking in a mall and receive a Starbucks coupon on your smartphone. You look up to see a Starbucks shop. This scenario may encourage you to visit the outlet, learn about the promo, and use the coupon.  With geofencing marketing, or location-based marketing, this convenient strategy turns into …

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6 Tools to Bring Your Content Marketing to the Next Level

Content marketing is not just the most effective forms of online promotion that you can take part in, it’s the foundation of pretty much any other form of digital marketing. It remains stable over time, … The post 6 Tools to Bring Your Content Marketing to the Next Level appeared …

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How is MLOps Used in Business and Marketing?

Chances are, your brand has data scientists and operations professionals on the team, and while they do their best to collaborate, they each have their own areas of expertise. This could lead to miscommunications and misunderstandings. The data scientists can interpret the data, but they likely don’t have the background …

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