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Tag Archives: Measure

Bounce Rate Analytics: How to Measure, Assess, and Audit to Increase Conversions

Your bounce rate can be such a scary number, right? It’s common knowledge that a high bounce rate is bad, and a low rate is good. Every time you log into your Google Analytics account, it’s right there waiting for you. I understand the feeling when you see that number creeping …

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Content Marketing ROI: A Simplified Guide and How to Measure It

No matter the industry, millions of small business professionals worldwide understand the nuances of their respective occupation, but can often get lost in the basics of running a business.   One key principle can often be complicated, even frustrating to comprehend.  It is the important principle of Return on Investment (ROI).  …

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Measure Your Copywriters’ Performance With Quantifiable Metrics

When you hire copywriters, or even if you are one yourself, the task seems relatively simple: write good content. But how do you define “good”? This is a thornier subject than you might think. One method is to look at holistic factors. Chris Ribaudo looks at factors like understandability, likability, …

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Second Measure seeks eng/sales to grow transaction data platform (San Mateo+NYC)

Article URL: https://secondmeasure.com/jobs/ Comments URL: https://news.ycombinator.com/item?id=21609217 Points: 1 # Comments: 0

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