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Tag Archives: Minds

A Dollar Is a Dollar Is a Dollar. Except in Our Minds.

The form of money—salary vs. bonus, income vs. capital—affects the way we treat that money. Sometimes that helps us financially. And sometimes it hurts us.

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9 Steps to Creating a Landing Page That Reads Your Prospects’ Minds

So you’ve decided to create a landing page to promote your new product or service. But how do you know if your landing page will convince your readers to convert? There are a number of things you can do to ensure your readers are enticed by your landing page and …

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