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Tag Archives: YouTube

What Is the YouTube Measurement Program (YTMP)?

Every now and then Google and YouTube provide us with a little insight into what they’re thinking. This small glimmer of hope shows us that we, too, can have success on the platform with the right steps. The YouTube Measurement Program is one of these little glimmers.  YTMP provides a …

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How to Generate Leads From YouTube Live

YouTube Live is a vastly underutilized tool that should be in every marketer’s arsenal. It’s easy to look at your Live video options and think that Facebook is enough, but that just isn’t so — not to say that Facebook Live isn’t important. It definitely is. But people watch billions …

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Why You Should Audit Your YouTube Channel

How do you ensure your YouTube channel is reaching the right audience and helping you achieve your marketing objectives? By performing a YouTube audit. With over 2 billion active users, YouTube is among the world’s most popular social media platforms. Roughly 73 percent of US adults have a YouTube account, which …

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How to Double Your YouTube Subscribers (Without Buying Them)

Every minute, 500 hours of videos are uploaded to YouTube. With that much competition, you might have counted yourself out and accepted that getting enough Youtube subscribers isn’t worth the effort. But what if you’re making a social media mistake? What if you could break through the noise and become …

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How to Use Hashtags on YouTube

Hashtags for YouTube have evolved over the past several years. It’s now easier for content creators to classify their videos and make them more discoverable, and it’s simpler for viewers to find the content they want. We’re going to explore what hashtags for YouTube are, why you should use them, …

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How to Optimize Your Videos Through YouTube Analytics Data

What if I told you there was a way to reach an audience larger than the one Netflix has through YouTube analytics? It’s possible! YouTube videos reach more than 2 billion users a month—about one-third of the entire internet’s traffic. However, if you want to use YouTube videos to drive …

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9 Ways to Improve Organic Reach and Beat the YouTube Algorithm

As the most-viewed site globally, YouTube is a must-visit destination for marketers and content creators looking to increase audience reach. While it is possible to optimize YouTube SEO to score top results, without an understanding of the YouTube algorithm, SEO alone won’t manifest videos on a potential viewer’s suggested video …

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